Hi, my name is Siddharth Lal & I have been on the net since 1994-95. Can’t remember the exact day but I still remember one of my earliest recollections of the Internet while I was at University in Sydney. I was an overseas student & was really excited that I could catch up to the latest news in India through the Times of India website. It was a wonderful feeling to be able to keep up with my homeland.
Over the years the Internet always fascinated me & I knew that in my career I had to do something related to the Internet. I went on to do an MBA & specialized in Ecommerce. I became an entrepreneur very early in my working life & in about 2004 I set up a website to sell Telco related plans in Australia. The first site wasn’t successful & I ended up shutting it down. I set up a new site in 2005 & it has been very successful.
As a big believer in “Online India” I relocated from Sydney, Australia to New Delhi, India to set up Bruce Clay India. A serial entrepreneur I also have interests in a few other online business ventures.
This blog is mainly going to focus on Internet related stuff including Internet Marketing, Web Design, Google Analytics, Search Engine Optimization, Pay Per Click, Ecommerce, Social Media etc. I will also like to share a lot of statistics and cover events held in India which are related to the Internet.
“1 Click Customers” is the name of my blog. For those of you who are wondering how I came about to name it this way. The inspiration came from the fact that on the net customers are always just 1 click away from you.
I live in Gurgaon, India with my wife & daughter. I love playing Tennis, Badminton & Table Tennis. My current hobby is photography.
I tweet occasionally, actually when I am attending events the number of tweets rises exponentially. You can follow me on twitter @siddlal & can also be found on LinkedIn and you can visit my Google profile at